Joe Watson
Founder and Principal

Like many Cleveland-based creatives, Joe Watson began his career at American Greetings. After gaining valuable experience there and at other local design firms in the mid to late '90s, Joe founded Saremo in January of 2001. His passion has always been the merging of intelligent strategic thinking with the visceral impact of brilliant creative execution. "Good design, in any form, hits you in the gut. It makes you want to be a part of it, and tell others about it. Design is one of the most powerful tools to be leveraged by business today."

Joe currently serves as President of the Cleveland chapter of AIGA: The Professional Association for Design. He's also a proud father, musician and music buff, a member of the Okinawa Isshinryu Karate Kobudo Association, a die-hard Cleveland sports fan, and a decent cook. He once saved a baby skunk from certain death.

Christine Attwood
Director of West Coast
Operations

Prior to joining Saremo, Christine spent the majority of her career in corporate America. She spent over a decade as an art director at Progressive, where she was responsible for brand management of a $2 billion business unit. After getting her M.B.A., Christine went to work as a senior project manager for an interactive environmental design firm, utilizing her extensive experience on both sides of the table to bridge the gap between strategic and creative personnel. Christine joined Saremo in January of 2008, and we're very excited to have her heading up our new west coast offices.

Christine is a member of AIGA, as well as an avid sailor and ski enthusiast. She's also quite an aficionado of "feet" beers.